Blue Fox is mixing fun with practical in its new location in downtown Emporia.
Blue Fox was started in January of 2008 out of a home shop north of Emporia. Recently the family moved the business into 727 Commercial St. in downtown Emporia. The owners are Brandi and Jason Wright and Brandi’s parents ,Terry and Vicki Brickell.
The store offers a variety of unique products including Sunheat heaters, which uses infrared heating. Blue Fox is an authorized dealer of the heaters, which are designed to cut down on heating bills by saving energy.
In addition, the store offers motorized coolers designed to be fun and practical as you can reach down, get a drink and just keep rolling along.
“We’re trying to expand Blue Fox into fun things,” Vicki Brickell said. “This is just one thing we carry for fun.”
On Friday, 3-year-old Haylie Wright, was in the store showing off products, including how the infrared heater warms hands and how much fun it is to ride the motorized drink cooler around the store.
The store also has a spa line and carries Dream Maker spas. The spas are lightweight and portable. They are made of polyurethane and come with all the typical accessories such as lights and jets. The spas are easily moved, Brandi Wright said.
If you’re going away for the weekend and want to take the spa, that can be done, she said, adding that they plug into a 110 outlet. The spas all sell for under $3,000.
Blue Fox also sells Big Green Egg barbecue grills and the charcoal that goes with the grill. The charcoal is made of natural lump coal, not briquettes and it burns hotter, Wright said. The benefit of the Green Egg briquettes is that it burns cleaner and leaves the food tasting natural instead of tasting like gas or charcoal, Wright said.
The grills are 100 percent ceramic, which leaves food moist and not dried out, Wright added.
“The number one convincing food for me is chicken,” Wright said. “You can take a piece of chicken off the grill and cut into it and it will literally fill your plate with juice. It will hold moisture better than any other grill.”
A range of tailgating and barbecue products are in the store as well including spices and rubs such as the popular “Butt Rub.” The store carries local and Kansas-made products as well.
Vicki Brickell said the store stands behind its products above and beyond the warranty, and the family uses all the products they sell.
“We’re trying to get in some options to town folks,” Brickell said.
Right now, the store is open on weekends only, but the family plans to be open full-time. The store is open Friday, Saturdays and Sundays.
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